As there are 2.5 million people living with cancer in the UK today, we were delighted to help Macmillan by producing their new TV and cinema campaign. Directed by Ian Sciacaluga for VCCPme, whose Creative Director was Michael Quinn and creative team Samuel Shelton & Daniel Castle, we shot over 2 days in multiple locations with a huge cast to result in 1x60”, 2x30” & 3x10” commercials. The post production was at Unit and the voice-over was Sarah Lancashire.
Macmillian Cancer Support
With a wacky sense of humour and a background in art direction, Ian’s exceptional skills at directing comedy, children and performance are demonstrated by campaigns for the likes of BT, McDonald’s, Dove, Cadbury, Specsavers and Kellogg's.